Auto OEM Study Part 2 Cover


Marchex 2019 Auto OEM Study

Why some OEMs win customers at the expense of others

Part 2 of a 3-part study

Call Quality: What gets measured gets improved

Phone calls can be a dealership’s “secret weapon” in today’s hyper-competitive auto market. Learn how to move a caller down the path to purchase by measuring caller intent and salesperson performance on inbound sales-related phone calls. 

In this report, learn: 

  • How to measure the quality of call handling by your business
  • How to improve the outcome of every call


Send me the report!